Browse category by Technology

Prepare Now for “.biz” Cybersquatters

If you haven’t begun to protect your business name and trademarks against other people eyeing “.biz” domains, you’d better start. After years of speculation, it looks like “.biz” will be joining “.com,” “.net,” and “.org” as an Internet extension or generic Top Level Domain (TLD). The old race was to get a prized “dot-com.” Now, the next prize may be a catchy “dotbiz” like “business.biz” or “YourCompanyName.biz.” You must prepare now to protect your business name

Chips at Light Speed

New discoveries push optical computing closer to reality. Fiber optics swells bandwidth capacity wherever it replaces copper or aluminum wires. Without optical communications, the modern Internet and phone network could not exist. But computers and servers that depend on those networks are still tied down by metal-based technology. Now, however, a solution to that problem appears to be in sight-if not right around the corner. In the past six months, scientists have made a string of
Unaffording The Affordable Jacques Nasser

Unaffording The Affordable Jacques Nasser

Despite his early stumbles with ebusiness strategies, Ford’s iron-willed CEO is determined this time around to make the Net pay off. Deborah Swan, William Scoffman Talk about your New Economy odd couples: Jacques Nasser, chief executive of Ford Motor, standing arm-in-arm with onetime-billionaire Jerry Yang of Yahoo!, TV cameras rolling, photographers’ flashes pinging off their faces. The unlikely duo stood and beamed before a crowd at the Detroit auto show early last year to announce a

Marketers See Promise in Wireless

Mobile consumers will demand more push than pull. There is tremendous buzz in the marketing industry regarding the burgeoning wireless medium and its promise as a new marketing channel. Forrester predicts that consumer spending via mobile devices will reach $3.8 billion by 2003; and this, coupled with an estimated U.S. audience of more than 128 million mobile consumers by the end of this year, has advertisers migrating toward the space. Since wireless advertising is still a

Broadband Network Case Studies & Reports

Europe Remains Behind in Broadband Game The installed base of worldwide broadband subscribers will exceed 21 million by the end of 2001, and ultimately reach almost 84 million by the end of 2005, according to research from Cahners In-Stat Group. The research found broadband’s phenomenal growth is a direct result of increasing reliance on the Internet as an information, communications, business and entertainment tool. At the same time, new bandwidth-intensive applications are being introduced that make

Is Microsoft Smart – Or Just Successful?

Microsoft will spend $250 million on basic research this year, but it can’t shake its copycat reputation. Gates & Company say, “Just wait and see.” Out In front: Research sociologist Marc Smith (left) and Microsoft Research VP Rick Rashid use a 9-foot map to track Internet discussion groups. Under the bright, hot stage lights of Las Vegas in November 1996, Bill Gates faced a difficult job: How was Microsoft’s then-CEO going to rev up a jaded,