A New Way of Thinking about Value Propositions
Here’s a value proposition found on San Francisco’s Craigslist “Personals” section, entitled “The Girl You Marry”:
Think librarian, beautiful but demure, 5’5″, slender, sexy, sharp as a tack and successful, but with a soft side, too. Nurturing but independent. Feminine but one of the guys at times. Former tomboy. Write me, but only if you have substance and only if you are real.
Nearly everything we say or
We locked two of the smartest management thinkers on earth in a room with each other (and 275 readers) and asked them this question. Here’s how they answered.
These have not been the best of times for executives whose titles start with C. One after another, the alpha dogs of the late 1990s have been paraded before Congress, their reputations shot, their shareholders all but wiped out, and the corporations they led revealed as figments of
If doing good makes us feel good, why do people at work reliably resist the urge?
The fact that people talk to journalists still fills me with childlike pleasure and surprise. There are so many risks — being misquoted, talking to someone whose skepticism is jaundiced rather than healthy, inadvertently letting some secret slip out. Sometimes people talk to pitch a product or a viewpoint, sure, but most people talk — amazingly enough — because they’re
The best growth opportunities are in businesses that exploit the intangible assets you already have.
In my last two columns, I wrote about how companies can grow at a time when the economy wants to expand in a macro way — as the gross domestic product and consumer confidence index seem to suggest it does — but when individual businesses are hemmed in by all manner of micro obstacles. Mergers and acquisitions? A stratagem whose generally
Just about everyone was fooled by the company’s shiny, polished exterior. But with the business now in ruins, a few points are worth noting.
Just over a year ago, I had breakfast with Jeff Skilling, president and CEO-designate of Enron (ENE). The occasion was a Fortune magazine conference celebrating America’s most admired companies. Enron was ranked high on that list, and Skilling had come to share some of the company’s secrets for managing people.
It costs money and time to protect your company right now. Look for unconventional solutions to the problems.
Last week I was in Caracas, Venezuela, at a conference on knowledge management run by PDVESA, a Venezuelan oil company.
The petroleum industry is one of the biggest beneficiaries of knowledge management.
It has a lot of highly technical expertise, many expensive, complicated machines and processes, and extraordinary geographical reach. Because Murphy’s Law is internationally enforceable, you can