How to Effectively Use Social Media for Church Marketing

Strategies For Using Social Media For Church Marketing

Are you in the process of learning more about church marketing? If so, you already know that churches need online marketing strategies to grow their faith and get closer to God. These strategies are not inexpensive. But you don’t have to spend large amounts of money to reach out to new members and drive further interest in your church.

Your church marketing plan doesn’t need to be one that is large, either. In fact, many churches can use small strategies that focus on free giveaways or viral marketing. If you want to grow your church, your marketing campaign does not have to involve hundreds or even thousands of dollars. As long as you find methods that allow you to spread the word without spending money, you will be able to grow your church quickly.

Here are some great ideas for church marketing strategies that you can use today:

Provide Freebies Online:

Online freebies are an excellent way for your church marketing strategies to grow. People love free gifts. People also love to share what they have received with others. This is why professional logo designers are so valuable when it comes to church marketing. When people see your logo, they will know who you are and what kind of faith you have.

Giveaways Are a Great Way to Motivate Church Prospects:

One of the best ways to make your church marketing plan to grow is to give away a free report or video to your congregation members. These types of giveaways can encourage your church members to contact you or visit your website. Your prospects will receive a free report that is related to the religion you currently hold. For instance, if you believe in Christianity, you may send them a Bible or inspirational book that discusses the importance of attending church on a regular basis.

Hold Online Televised broadcasts:

Another strategy that is often overlooked by churches is holding online television broadcasts. By televising live television broadcasts of your meeting, you can reach a larger group of prospects than you would if you just had a small television set and no internet connection. This is one reason why most churches have an official website to promote their services. Online television broadcasts are also very beneficial because they allow you to reach more people throughout the world. If you are able to get more people to watch your broadcast, you will be able to increase your church marketing plan’s effectiveness.

Have a Video Streaming Site:

Another excellent idea for church marketing is to offer a free video streaming site to your parishioners. Most web surfers want to be able to find something interesting to watch online when they are online. If you create a well-designed streaming site and include a professional logo, you will likely find that more people will likely view your site than if you simply had a generic church logo. Videos help you make your message known while giving you an opportunity to build trust with your audience. YouTube and other video hosting websites are ideal options if you want your church marketing strategies to work effectively.

Participate in Social Media:

The growth of social media has made it easier than ever to communicate with potential parishioners through these sites. The most common social media sites that your church can participate in include Facebook, Twitter, and Google+. Through these websites, you can post short promotional videos, blog posts, press releases, and even participate in forums. By using social media, you will be able to keep track of your church’s presence across the country as well as the world, so it is a great way to keep in touch with your church’s future members.

Your church marketing strategies can include these three types of social media:

  1. Facebook
  2. Twitter
  3. Instagram

If you want your church marketing strategies to work effectively, it is essential to remember to use the social media sites that you choose wisely. You should avoid spamming anyone, including your church invite postcards, and never provide false information or advertisements. In addition, if you have questions about how to design your church’s page or how to participate in particular communities on these websites, then seeking out professional help is the best option.

With a sound designer, you can have beautiful church invite postcards to share with the people who visit your website, and you can learn more about how to design effective advertisements that will reach your church’s potential parishioners and stay within your budget.

Posted by on March 21, 2012